POLLS     NHL     BLACKHAWKS

Blackhawks' Connor Bedard Helps Company Complete Major Announcement to Sports World

PUBLICATION
Joshua Deeds
December 18, 2024  (6:25 PM)
SHARE THIS STORY

In Episode 3 of "Road To The Winter Classic" we will get to see Connor Bedard at Wrigley Field. His new custom jacket was made by Sherwood Hockey, his sponsor.

Not only will Connor Bedard be front and center, the superstar of the 2025 Winter Classic this season, but he'll also be featured in more Sherwood advertisements.

During the episode, we get to go behind the scenes to see Sherwood's collaboration with Avirex, and Marucci who will deliver us a special "Chi-Town Bedard" collection in honor of the event.

At Wrigley Field, Connor Bedard, the No. 1 pick in the 2023 NHL Draft, is using an off day to shoot some footage for Sherwood Hockey, with whom he has an official partnership. The Blackhawks center is wearing an Avirex jacket and sporting a Marucci glove, two brands that have collaborated with Sherwood to make the limited-edition Bedard Chi-Town Collection, which features a crossover between hockey and baseball

That slick jacket you will see him wearing during the episode is a product of that collaboration between himself, and the two brands.

"We built Connor a new special graphic that he's going to use for the game itself, then all the other products stem off that design," said Brendon Arnold, associate vice president of brand for Sherwood Hockey.

"The Avirex jacket looks like the hockey stick, the Marucci baseball glove looks like the hockey stick, a black baseball, just adding some energy, some excitement into the hockey world."

The Winter Classic will see Bedard debut the new products on the ice, which will add some style to the event itself, courtesy of Marucci, and Sherwood.

The Bedard "Chi-Town" collaboration will be available on the Mitchell & Ness website, where you can see and buy the hockey stick, glove, jacket, and baseball.

POLL
3 HOURS AGO   |   19 ANSWERS
Blackhawks' Connor Bedard Helps Company Complete Major Announcement to Sports World

Will you be buying center Connor Bedard of the Chicago Blackhawk's merchandise from the Collaboration with Sherwood and Marucci?

HAWKSINSIDER.COM
COPYRIGHT @2024 - ALL RIGHTS RESERVED.
TERMS  -  POLICIES