Gary Bettman Set to Initiate Insane Marketing Move That'll Affect Every Teams Schedule

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Sam Walker
April 6, 2023 (10:00 PM)

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The National Hockey League (NHL) has been facing challenges in expanding its audience and attracting new fans. However, NHL Commissioner Gary Bettman may have a solution to the league's marketing struggles.

According to a recent report by NHL insider Darren Dreger, the league is exploring new marketing strategies for the upcoming season. One idea being considered is to have all 32 teams play on a single day, resulting in a total of 16 games being played in a single day. This innovative approach could potentially attract a wider audience and generate greater interest in the NHL.....

Dreger on Insider Trading says the NHL may be looking at new ways to market the game next year, one idea is to have a weekday where all 32 teams play, targeting early in the season for this.

Introducing a single-day event with all 32 NHL teams playing simultaneously could create some scheduling challenges for fans who might miss out on watching their preferred games due to overlapping schedules. Another approach could be to highlight rivalry match-ups throughout the day to draw more attention to the event. It remains to be seen whether Commissioner Bettman's marketing strategy will pay off, but let's hope he has a solid plan in place.

Source: hockeypatrol.com